What should a silent-viewing review tell you?
Check which project-film meanings depend on sound, while keeping silent-viewing review separate from a complete accessibility assessment.
Read the guideLIVE IMAGES / INSIGHTS & GUIDES
All articles — page 18
Practical questions, planning tools and source-informed guides for commissioning and using video.
2,348 articles
Does a short project-video edit make sense on its own?
Test a short edit for missing context, unsupported inferences and changed meaning before treating it as ready to publish.
Read the guideIs a second filming location worth adding?
Compare the story value of another location with its access, travel and production dependencies before extending the scope.
Read the guideSet up project-film review before filming starts
Map factual checks, creative input, publication authority and escalation before a project film enters the edit.
Read the guideUsing a project film in recruitment: check the expectations it creates
Review whether a project film accurately represents the work and role being discussed before using it with prospective employees.
Read the guideRaw footage and project files: what should a buyer agree?
Clarify source-material delivery, access, retention and future editing before assuming finished-film delivery includes everything.
Read the guideTaking over a project-film programme: a coordinator’s handover pack
Transfer decisions, commitments and access responsibilities when a new coordinator takes over a film programme.
Read the guideWhen someone asks to be removed from a published project film
Record a participant’s request, locate affected versions and route the response without promising a universal deletion right or total recall.
Read the guideBefore a project film becomes a paid advertisement
Recheck intended use, rights, claims and version requirements before turning an organic project film into a paid advertisement.
Read the guideWhat should the opening of a project film explain?
Test three possible openings against the context an unfamiliar viewer needs before a project story becomes meaningful.
Read the guideProofing names, numbers and job titles on screen
Build an authoritative text proof table so project-film reviewers can check names, dates, quantities and role labels accurately.
Read the guideAuthorising a project-film re-edit by a different supplier
Prepare a rights-aware continuity handover before asking a new editor to change an existing project film.
Read the guideChoosing a narrator once voiceover is agreed: a comparison brief
Compare narrator options against the actual audience, script and usage requirements rather than a vague preference for a voice.
Read the guideMusic in project films: questions to settle before reuse
Record intended music uses, licence evidence and unresolved channel questions before reusing a finished project film.
Read the guideSeveral brands, one project film: resolving requirements before design
Use a brand decision sheet to resolve competing logo, naming and design requirements before your project film reaches the edit.
Read the guideWhat should a location scout resolve before booking?
Build an uncertainty-led location-scout brief so a visit answers the decisions holding up a project-film plan.
Read the guideHelp your sales team find the right project film: a library worksheet
Organise approved films by buyer question, relevant evidence and permitted use so colleagues can choose an appropriate example.
Read the guideChoosing two interview perspectives for a project film
Choose complementary project interviewees using a perspective-gap matrix, rather than allocating screen time by seniority.
Read the guideHow much project history belongs in a case-study film?
Choose historical details that explain the project decision, using a relevance-led timeline rather than a complete chronology.
Read the guideA project film for future building users: decide what it should explain
Separate a welcoming project explanation from operational instructions when briefing a film for a building’s future users.
Read the guideA factual error after release: a project-film correction worksheet
Map an error across project-film versions and destinations, then assign the hold, correction and verification decisions.
Read the guideChecking environmental statements in a project film
Use a claim ledger to connect environmental wording and imagery with precise evidence, boundaries and a responsible reviewer.
Read the guideWho can release the project film when an embargo ends?
Separate access, factual checking and publication authority with a project-film clearance and embargo worksheet.
Read the guideCan project drawings and renders appear in the film?
Check the source, revision, intended status and publication permissions of drawings or renders before showing them in a project film.
Read the guideDiscussing a difficult project lesson responsibly
Turn a project lesson into a checked public explanation without assigning unsupported blame or exposing confidential detail.
Read the guideCan your project film meet a fixed deadline? A backplanning worksheet
Work backwards from a project-film deadline, identify unresolved approvals and access, and decide whether to proceed, simplify or use another asset.
Read the guideWhat should stay when the production budget is reduced?
A practical worksheet for protecting the useful core of a project film when its available budget changes.
Read the guidePeople in the background: an appearance planning sheet
Identify recognisable people outside the main interviews and route filming and publication questions to the responsible owner.
Read the guideUsing project footage in an awards entry: map it to the criteria
Check an award’s actual conditions and connect film sequences to the evidence each criterion asks for.
Read the guideChecking awards and certifications before they appear in a film
Verify the exact recipient, year, scope and permitted presentation of an award or certification before using it in a project film.
Read the guideCoordinate photographers and video crews around the project event moments that matter
Agree shared coverage priorities and working positions for separate photography and video teams at one time project event moments.
Read the guideShowing a design change without implying the original was defective
Build a dated decision sequence that explains a project design change without inventing fault or technical conclusions.
Read the guideExplain what a project cost figure includes before making it a seminar headline
Commission a project cost explanation that identifies the approved figure category and inclusions before presenting comparisons or changes.
Read the guideExplaining a project constraint without assigning unsupported blame
Separate the condition, your team’s response and verified consequences before describing a difficult project constraint.
Read the guideMake a project board seminar distinguish information from a requested decision
Commission a project board briefing that identifies which material supplies context and which explicit question the authorised presenter is asking the board to consider.
Read the guideAn options video should explain the trade-off before naming a recommendation
Structure an expert options film around the criteria and trade-offs, so a recommendation is understandable rather than merely asserted.
Read the guideA report-summary film needs a different order from the report
Reorder a report for a viewing audience, leading with the decision it supports while retaining the qualifications that make the summary accurate.
Read the guideA methodology film should show why the steps exist
Explain the purpose and connection of an advisory method’s steps, avoiding a sequence of branded labels that tells clients little about the work.
Read the guideVideo production company or marketing agency: who should lead the brief?
Choose who should lead a video brief by separating audience strategy, production and distribution, then assigning the decisions your team cannot own.
Read the guideCommission a video or teach your team to make the next one?
Compare practical video-production coaching with buying a finished film. Define staff practice, feedback and observed capability separately from video delivery.
Read the guideName the production audio master before accepting camera sound
Identify which recording supplies finished speech and prove that the edit uses it rather than an incidental camera reference.
Read the guideDecide whether product sound is evidence or atmosphere
Brief product sound deliberately so an audio treatment does not imply an unverified performance comparison or conceal an important part of the demonstration.
Read the guideUse a product proof sheet to catch the wrong detail before final approval
Create a concise product proof sheet that lets the authorised owner verify consequential details across a film without relying on memory or a general watch-through.
Read the guideKeep direction of movement understandable in a product film
Plan camera views and edit transitions so a product movement or material path remains understandable rather than appearing to reverse direction between shots.
Read the guideUse colour labels in a product film without creating a second classification system
Choose colour coding that supports an approved product explanation without inventing categories or meanings buyers cannot find in the actual range.
Read the guideOrganise a product video catalogue around real buying distinctions
Choose a product video catalogue structure that helps buyers distinguish meaningful options rather than creating a separate film for every internal stock code.
Read the guideKeep product availability out of evergreen video claims unless it can be maintained
Decide where to communicate changing product availability so an otherwise useful film does not keep promising stock or delivery conditions that have changed.
Read the guideSend a product sample to a filming location with a usable handover
Prepare a practical sample handover so the production team can identify, handle and return the correct item without guessing its condition or permitted use.
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