A consultant presentation can move quickly from a past project example to an approach proposed for a new commission. In a recording, that transition needs deliberate editorial treatment. The audience should know when it is hearing evidence of past involvement and when it is hearing a proposal for a different context.
Commission both parts only if the intended use requires them. A reusable capability resource may focus on verified experience. A project-specific briefing may need the proposed approach. Combining them can be useful, but it creates a risk that a past outcome appears to guarantee the future one.
Verify the role behind the example
Ask the consultant to identify its actual contribution to the selected case and the evidence it may show. A team member's involvement at a former organisation, a limited advisory role and a full project appointment are different accounts. The film should use accurate attribution rather than allowing familiar project imagery to imply a broader role.
Choose the aspect of the case that genuinely informs the proposed discussion. A prestigious example can be irrelevant to the new question. The buyer should ask why this case belongs in the presentation beyond its recognisable name or attractive images.
Keep any client statements within their approved meaning. A quotation about a completed engagement should not be placed so that it appears to endorse the consultant's new proposal.
Mark the change from evidence to proposal
Use an explicit spoken transition and a suitable visual distinction when the presentation turns to the new context. Identify the assumptions the consultant is making and the information it would still need. This gives the audience a more useful basis for discussion than a confident but undefined promise.
Avoid making the proposed approach look implemented through unrelated footage. Illustrative material should be identified where necessary. The fact that a consultant has used an approach elsewhere does not establish that the same circumstances exist in the new project.
The commissioning brief should also state whether the recording is intended for the original discussion or wider reuse. A proposal dependent on confidential briefing material may not make sense as a general promotional clip.
A hypothetical advisory presentation
A hypothetical consultant presents a previous refurbishment case before discussing a new client's brief. The initial edit intercuts the old building with future-tense claims, making the proposal look like an achieved outcome. The buyer restructures the film into a verified experience section and a clearly introduced proposed approach, including the questions still requiring client input.
Accept the two kinds of statement
Ask a reviewer to classify several key statements as past involvement or proposed approach. If the categories blur, revise the transitions and imagery.
The final recording should let the audience assess relevant experience and understand a proposal without confusing them. It can support an informed professional conversation while leaving appointment, scope and project decisions to the appropriate process.
Discuss suitability
Contact Live Images with the proposed subject, audience and intended use to discuss suitability, scope and availability.
Editorial note
Original commissioning guidance prepared with AI assistance. Hypothetical examples are invented, not Live Images projects. This unpublished resource makes no engineering, legal or performance guarantee.